Estudio Cirera is a fictional hair and beauty studio in Valencia, Spain, made up to show how we work. Its Spanish and English homepage answers “what will it cost?” and turns the answer into a booking request sent by WhatsApp.
Opens the demo site. It's a fictional business, so forms and buttons won't contact anyone.
The brief
Estudio Cirera is a made-up studio in Valencia's Ruzafa district: Marta, the founder and colourist, Nadia for curls and brides, Álex for precise cuts and Inés for nails and make-up. In our imagined brief, most new clients find them on Google Maps, then send a WhatsApp to ask what a balayage costs, who they should see and when there's a free slot. Answering takes chair time, and colour clients often go quiet once they hear “it depends”. The site had to answer those three questions on the page, in Spanish and English, and turn the answers into a clear booking request without the salon buying new booking software.
People in Valencia looking for a colourist, a curly-hair cut or bridal hair, mostly on a phone after finding the salon on Google Maps. Some are newcomers and visitors who read English more easily than Spanish.
Anatomy of the page
This demo is the homepage of a bigger site, in Spanish and English. Here it is from the top of a phone screen down.
“Hair that moves with you.” sits next to a photo captioned with the service, the stylist, the time and the price: honey balayage and layered cut, Marta, 4 h, €190. Under the two buttons, a live line says whether the studio is open, in Valencia time, and a card shows the next free haircut, for example “Today at 09:30 with Nadia”. One tap on it opens the booking at the last step, with the service, stylist, day and time already chosen.
A dark strip with four promises: a fixed price agreed before starting, a free allergy test 48 hours before a first colour, ten days to come back for a free tweak, and vegan options. Then the menu: 25 services in 6 groups, each with its price, how long it takes and its own “Book” link. On phones the groups are tabs; on a computer they sit side by side in three columns.
Pick your hair today (4 options) and one of 6 shades, from chocolate to pearl. The result names the service you need, the time in the chair, how many sessions, a “from” price, the upkeep and who does it. “Book this colour” carries that choice into the booking, and a free consultation is one button away.
Two photos you drag to compare, each captioned with the service, the stylist, the time and what it cost. A bridal section follows with four prices, from a €75 trial to a €320 package with hair and make-up.
Four people, each with a photo, a short line about them, what they're best at and a “Book with…” link that picks them in the booking. On phones the cards sit in a row you swipe sideways.
Service, stylist, day, time, then name and mobile. A ticket beside it adds up the choice, the length and the price, and says changes are free up to 24 hours before. The last step writes a WhatsApp message to the studio and shows you a preview of it.
Three reviews clearly labelled as sample content, a gift voucher builder with a live preview of the card, the address and opening hours with today highlighted, eight short answers, and a last “Shall we save you a chair?” with booking and WhatsApp buttons.
Why it gets calls and bookings
All 25 services show a price and a time. Colour prices say “from”, and a note explains that very long or thick hair costs €10–20 more, agreed before starting. Even the hero and before-and-after photos carry prices. Nobody has to send a message just to find out what something costs.
Colour is where people hesitate most, because they can't guess the price. Two taps turn “light brown, want honey” into hand-painted balayage: 3 h 30 min, 1 session, from €145 and a gloss every 10–12 weeks. It's always shown as a guide price, fixed at a free consultation.
Menu rows pick the service, stylist cards pick the person, the colour result picks both, and the next-free-slot card picks the service, stylist, day and time. Visitors land on the right step instead of starting again.
In our imagined brief, the salon already takes bookings by WhatsApp. So the flow collects the service, stylist, day and time, then writes the message for the client. The salon gets tidy, complete requests without new software. In the demo you only see a preview: nothing is sent.
Choosing a service, stylist, day or time moves straight to the next step, and the stylist step is skipped when only one person does that service. The bottom bar (Call, WhatsApp, Book) steps aside while you type or use the booking, so it never covers the buttons.
Google Lighthouse, mobile, simulated 4G, measured on 19 September 2026. SEO isn't scored: concept demos are deliberately hidden from Google (noindex), which Lighthouse counts against them. Run it yourself on the live demo.
The package it represents
This concept is the kind of site you get with Local Plus: £2,490 to build, then from £39/month for care. Interactive extras, such as calculators and estimators, are quoted separately.
Free homepage preview
Tell us about your salon and we'll design your homepage first, free and with no card needed. You only pay if you want to go ahead.
